Concept project: a self-initiated brand study by Pixela Design. Mira Dental Studio is a fictional brand created to show our design process.
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The Challenge
Dental clinics often look clinical and cold online, and patients choose the one that feels calm and trustworthy. The goal was a brand that feels premium yet approachable, and a website that turns visitors into booked appointments.
Our Solution
We built a soft, confident identity around a deep teal and fresh mint palette, a friendly tooth mark and an elegant serif. The landing page puts the appointment button first, and the campaign ad uses one clear offer to drive online bookings.
- Logo and brand identity
- Website landing page design
- Instagram launch posts
- Social media ad campaign
The Result
A consistent brand system ready for the clinic sign, website, Instagram and paid ads — designed to make a first visit feel easy.
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